Conducting a Desktop Analysis of the Competition
When conducting a market study competitor analysis, many tools and sources of public information are available right from your desktop. The task may seem overwhelming, especially if the market is highly competitive. But here are some best practices to follow:
Know what you are looking for
Consider why the information is available
Think…
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Texas is no stranger to seniors housing. Of the 140 markets tracked by the NIC MAP® Data Service (NIC MAP), 6 are in Texas: Austin, Dallas/Fort Worth, El Paso, Houston, McAllen, and San Antonio. Two of those are among the largest metro areas in the nation.
In this blog post, I give you an analysis of Texas’ seniors housing market…
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The second quarter 2016 data release marks another milestone for NIC and the NIC MAP® Data Service. With this release, we’re excited to officially launch our coverage of 41 additional metropolitan markets. The Additional Markets expand NIC MAP’s coverage from 99 to a total 140 metropolitan markets. Approximately 71% of U.S. households headed by someone age 75 and older are…
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