United Church Homes Middle Market Portfolio on Average Offers Rates Starting at 53% of Metro Market Independent Living Rates
NIC Analytics Case Studies feature organizations, strategies, and products that are solving challenges in the senior living industry with creative solutions that are effective, repeatable, and scalable.
There’s a “Forgotten Middle” in America’s senior housing market — those with too much wealth to qualify for government support programs but too few financial resources to cover most private pay senior living options for very long. NIC Analytics case studies showcase senior housing operators and capital providers that are serving this large middle income senior cohort.
This case study provides insights into United Church Homes’ approach to senior living for middle income older adults. Learn UCH’s strategies for:
- Understanding the Consumer
- Scrutinizing Expense Items and Unbundling Services
- Implementing an Efficient Workforce
- Keeping Acquisition and Development Costs Low