News & Press Releases

NIC Welcomes New President Brian Jurutka

FOR IMMEDIATE RELEASE: Wednesday, July 29, 2015
Contact: Biba Aidoo, (410) 267-0504 or

Annapolis, Md. — Brian Jurutka has been appointed as NIC’s president effective August 3, 2015. Jurutka joins NIC from comScore, Inc., a leader in digital analytics, where he served as Senior Vice President, Telecom, and GM for comScore’s wireless operator analytics division.

“I’m honored to be afforded the opportunity to help lead such a talented organization and to continue to help drive NIC’s mission forward,” said Jurutka. “NIC’s unique, trusted position in the seniors housing and care ecosystem has enabled it to establish 10 years of trended market fundamentals data, the most accurate and longest data set available in the space. These data, as part of the NIC MAP® Data Service, have helped provide the transparency necessary to establish seniors housing as a core investment property type. NIC’s conferences are strong brands in their own right, providing platforms for education, networking, and capital transactions. I’m looking forward to helping lead the organization into the future.”

John Moore, CEO of Atria Senior Living and Chair of NIC’s Board of Directors, said: “I couldn’t be more excited to have Brian Jurutka join NIC. At such an important time for seniors housing and care and NIC’s mission, it was crucial for us to find a proven leader with the right background to join Bob and help NIC continue to build for the future.”

A former nuclear submarine officer, Jurutka brings more than two decades of leadership experience with a successful track record in analytics, business development, operational management, and data system development and integration. Prior to comScore, Jurutka was with Capital One’s Direct Banking organization where he launched and managed the company’s first deposit product partnership in addition to overseeing various strategic partnerships.

In his role as NIC’s president, Jurutka will assume responsibility for day-to-day management and operations of the organization with particular focus on building the infrastructure for NIC to deliver on its mission driven agenda of delivering transparency to the capital markets, advancing quality and availability of seniors housing and care, and fostering leadership development.

“I’m excited to have someone with significant background and experience with analytics,” said Bob Kramer, NIC’s CEO. “As we look towards the future, the seniors housing sector, like most other verticals, requires more and more data to help drive decisions. Brian’s diverse background and experience in partnerships, analytics, sales, and operations will help us continue to position NIC as the leading provider of actionable data for investors on the seniors housing and care sector.”

Jurutka holds an M.B.A from Brenau University and a B.S. from the United States Naval Academy in aerospace engineering.

About NIC
The National Investment Center for Seniors Housing & Care (NIC) is a 501(c)(3) organization whose mission is to advance the quality and availability of seniors housing and care options for America’s elders. NIC provides research, education, and increased transparency that facilitate informed investment decisions, quality outcomes and leadership development in seniors housing and care.

Since 1991, NIC has been the leading source of research, data and analytics for owners, operators, developers, capital providers, researchers, academics, public policy analysts and others interested in meeting the housing and care needs of America’s seniors. NIC has proudly sponsored the Seniors Housing & Care Journal, a peer reviewed journal for applied research in the seniors housing and care field, since 1993. One of NIC’s major initiatives to further its mission is the NIC MAP® Data Service (NIC MAP). NIC MAP is a web-based suite of research and analysis tools that tracks and reports seniors housing and care data, enabling users to gain access to more than 13,000 properties within 99 U.S. metropolitan markets and more than 600 counties. Established in 2004, NIC MAP creates transparency for seniors housing and care by offering accurate, unbiased and actionable market-level data on all of the sector’s property types and care segments including independent living (IL), assisted living (AL), memory care (MC) and nursing care (NC). Our data is updated quarterly, monthly and weekly, and is inclusive of property-level inventory by unit type, sales transactions, properties under construction and in the planning phase, aggregated occupancy and rent comparables, demographics and much more. For more information, visit or call (410) 267-0504.

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