Health Care REIT (HCN) and Surface Logic Announced as NIC’s 2010 Premier Partners

March 8, 2010

Press Release

Press Room – 2010 NIC Press Releases


Partners Gain Prominent Exposure to Industry Decision Makers

Contact: Renee Tilton, (410) 626-0805 or

Annapolis, Md. – Health Care REIT, Inc. (HCN) became the first-ever Premier Partner of NIC earlier this year, followed shortly by Surface Logic, as announced today by the National Investment Center for the Seniors Housing & Care Industry (NIC). This partnership – created specifically for companies who support multiple NIC events and initiatives annually – offers a year-long association with the organization whose mission is to advance the quality of seniors housing and care in America by facilitating informed investment decisions. These partnerships include uninterrupted benefits that offer a full year of exposure during NIC meetings and events, webcasts, and on its web site among other things.

“We’re very excited that these two prominent industry companies have entered into a Premier Partnership with us,” said Robert G. Kramer, president of NIC. “These partnerships will provide Health Care REIT and Surface Logic with the most exclusive level of exposure to executive-level decision makers in the seniors housing and care industry that NIC offers.”

Health Care REIT, Inc. partners with progressive operators to provide solutions-oriented capital to acquire, develop, expand and monetize senior living and long term care communities. Health Care REIT was the first real estate investment trust to invest exclusively across the full spectrum of senior living and health care real estate. Founded in 1970, Health Care REIT is listed on the New York Stock Exchange and is a member of the S&P 500 Index. The company’s broad, diversified portfolio consists of over 600 properties nationwide.

“NIC plays a key role in providing the senior living industry with valuable data and research, as well as high quality education and networking opportunities. Health Care REIT, Inc. is pleased to support these activities as a Premier Sponsor of NIC,” said Charles J. Herman, Jr., Executive VP and Chief Investment Officer of Health Care REIT.

A leading consulting company, Surface Logic provides logical solutions for seniors housing and care facilities that improve their efficiency and effectiveness through a centralized system of management and reporting, allowing owners and operators to review spending and make informed business decisions based on quantitative data. The Surface Logic team consists of highly experienced consultants with expertise in Six Sigma process improvement, procurement, construction management, logistics, product specification, and facilities management. These skill sets uniquely position the company to help clients improve overall facility management and remove unnecessary costs. “NIC provides the premier platform for us to meet and share ideas with executive-level owners and operators in the senior living industry who share our passion for improving the lives of seniors across the nation,” said Andy Baxter, vice president and C.O.O. of Surface Logic.

NIC is offering two levels of partnership packages on a limited basis: Premier Partnerships and Strategic Partnerships. Each package includes dollars to be applied toward sponsorships for major NIC events or initiatives, plus numerous additional benefits, including, but not limited to: first choice of meeting rooms/suites and top billing at major events, registrations and invitations to exclusive NIC events and receptions, plus recognition and logo placement on NIC marketing materials and communications throughout the year. These benefits provide a level of exposure to an impressive number of executives in the seniors housing and care industry never offered by NIC before.

Partnerships are limited, with three Premier and ten Strategic partnerships currently available. To inquire about becoming a partner, contact Elisa Infante Freeman at (410) 267-0504 or

About NIC

Founded in 1991, the National Investment Center for the Seniors Housing & Care Industry is a nonprofit education and research organization providing information about business strategy and capital formation for the senior living industry. NIC is the leading provider of historical and trend data on the industry through its NIC MAP® Data and Analysis Service that tracks properties in the 100 largest metropolitan areas and its Key Financial Indicators™ (KFIs) that report nationwide statistics. Proceeds from its annual conference and other events are used to fund data and research on issues of importance to lenders, investors, developers, operators, and others interested in meeting the housing and care needs of America’s seniors. For more information, visit or call (410) 267-0504.