Customer Profile

Overview

Explore the intricacies of customer profiling within the senior housing sector with our comprehensive Customer Profile course. Led by Severine Petras and Lauren Wilson, candidates will delve into the multifaceted nature of resident journeys, family dynamics, and employee engagement crucial for fostering a positive community experience. Through a blend of online videos, modules, and interactive activities, candidates will gain invaluable insights into understanding diverse resident paths, the pivotal role of families, and the significance of employee satisfaction in senior housing operations.

Course Topics:

• Topic 1: Resident Experience and Journey: Explore satisfaction metrics, housing options, and the importance of individualized matching.
• Topic 2: Employee Experience and Journey: Investigate recruitment, retention strategies, and the impact of employee satisfaction on resident care.
• Topic 3: Engagement and Retention: Examine strategies for fostering community involvement and participation among residents and employees.
• Topic 4: Family Engagement and Decision-Making: Analyze communication strategies, support systems, and legal considerations in the decision-making process.