Roughly 3,200 senior housing and care operators, investors and industry professionals traveled to Austin, TX earlier this month to attend the 2025 NIC Fall Conference. Upon check-in, all registrants were asked to rate their overall outlook for senior housing and care in the year ahead. This NIC Industry Sentiment Poll was first launched at the 2024 NIC Spring Conference and has been repeated at each major NIC conference ever since. As detailed in the graph below, the overall outlook of industry participants is the highest it has been since the poll’s inception.

Ninety-two percent (92%) of the almost 2,900 respondents reported an “Extremely Positive” or “Positive” outlook for the year ahead, which is 2.8% above the industry sentiment measured just six months ago at the NIC Spring Conference. Despite acknowledged headlines related to potential tariff impacts, subdued development activity, and a potential supply-demand gap, the energy and optimism were evident throughout the three days of the conference.
The NIC Research and Analytics team will once again measure the industry outlook at the 2026 NIC Spring Conference scheduled for March 30-April 1in Nashville, TN. Be on the lookout for registration information later this year.